Table of Contents
- What Are Bigspy And Adspy And What Are Their Key Capabilities?
- AdSpy Overview: What Is AdSpy and How Can It Help You?
- Ad Search and Customization
- In-Depth Ad Analytics
- Real-Time Ad Alerts
- AdSpy Pricing Plan
- What Makes AdSpy So Great?
- The Positives of AdSpy
- What Could Be Better?
- BigSpy Overview: What Is BigSpy and How Can It Help You?
- BigSpy Core Features: What Can You Do with BigSpy?
- Ad Search and Analysis
- Landing Page Inspector
- Ad Alerts
- BigSpy Pricing: How Much Will It Cost You?
- Let’s start by looking at the basic plan.
- The Positives of BigSpy
- What Could Be Better?
- AdSpy vs BigSpy: How Do They Compare?
- Related Reading
- Comprehensive Bigspy vs Adspy Comparison Guide for Smarter Ad Strategies
- BigSpy Features
- Advanced Search and Filters
- AdSpy Features
- Advanced Search and Filters
- Analytics and Reports
- BigSpy
- AdSpy
- Database Comparison
- Ad Ideas
- BigSpy
- AdSpy
- Affiliate Data
- Demographics Data
- Featured and Tracked Ads
- User Interface
- Customer Support
- Pricing
- BigSpy Plans
- AdSpy Plan
- Final Verdict
- Related Reading
- Sign Up For A Free Trial (No Credit Card Required) To Our Shopify Sales Tracker To Find Your Next E-commerce Opportunity Today!
- How Sales Tracking Works
- Beyond Sales Tracking: Ad Spy Tools
- Learn From Your Competitors
- Related Reading
![Comprehensive Bigspy vs. Adspy Comparison Guide for Smarter Ad Strategies](https://www.notion.so/image/attachment:d76e0973-3abf-44ee-a511-d6123bbd06de:swello-wnRElZovbs4-unsplash_(1).jpg?table=block&id=18ac842f-f9de-805b-99eb-ddfbfbaca8f1&cache=v2)
What Are Bigspy And Adspy And What Are Their Key Capabilities?
AdSpy Overview: What Is AdSpy and How Can It Help You?
![Bigspy vs. Adspy](https://www.notion.so/image/attachment:63bed845-4793-45a4-a851-a6e9eec923c8:image.png?table=block&id=18ac842f-f9de-8006-8433-c4958d0f3e25&cache=v2)
Ad Search and Customization
In-Depth Ad Analytics
Real-Time Ad Alerts
AdSpy Pricing Plan
What Makes AdSpy So Great?
The Positives of AdSpy
- Extensive ad library: AdSpy offers a vast database of Facebook ads across various industries and niches, giving users access to creative examples and strategies. This expansive library serves as an invaluable resource for inspiration and benchmarking.
- Detailed ad analytics: The platform provides comprehensive insights into ad performance and audience engagement, allowing users to analyze what works best and make data-driven decisions. These detailed metrics help in optimizing ad campaigns for better results.
- Competitor tracking: Users can easily monitor their competitors' ad strategies and stay ahead by understanding their tactics. With AdSpy's tracking features, you can uncover competitor weaknesses and capitalize on emerging trends.
- Intuitive interface: AdSpy's user-friendly interface makes searching, filtering, and analyzing ads easy, ensuring a smooth and efficient user experience. Even beginners can quickly learn to navigate the platform and gain valuable insights.
What Could Be Better?
- Limited ad platforms: AdSpy only focuses on Facebook ads, excluding other popular platforms like Instagram, TikTok, and LinkedIn.
- No ad saving or organizing features: Users cannot save ads within the platform for future reference or collaboration.
- Lack of AI-powered tools: AdSpy does not offer AI-assisted features for ad creation or analysis, which could streamline the process for users.
BigSpy Overview: What Is BigSpy and How Can It Help You?
![Bigspy vs. Adspy](https://www.notion.so/image/attachment:73bf5197-e573-4af8-b862-acd2ec9368b0:image.png?table=block&id=18ac842f-f9de-8064-a827-d51407c2799b&cache=v2)
BigSpy Core Features: What Can You Do with BigSpy?
Ad Search and Analysis
Landing Page Inspector
Ad Alerts
BigSpy Pricing: How Much Will It Cost You?
Let’s start by looking at the basic plan.
- Basic: The basic plan, priced at $9 per month, includes one seat, supports Facebook and Instagram, and allows three monthly industry switches. Users can submit up to 20 queries daily, track 25 ads, and download 25 items each day.
- Pro: At $99 per month, the Pro plan offers one seat and three industry switches per month and supports multiple platforms, including Facebook, Instagram, Twitter, Pinterest, and Yahoo. It includes unlimited queries, tracking up to 250 ads daily, downloading 250 items daily, tracking 20 Facebook pages, and accessing limited features, such as ad ideas and landing page insights.
- Group: For $249 per month, the Group plan provides five seats (one owner and four members) and supports the same platforms as the Pro plan. It includes unlimited queries, tracking 250 ads per seat daily, downloading 250 items daily, tracking 20 Facebook pages, and limited access to featured ads, ad ideas, and landing page insights.
- VIP Enterprise: Starting at $2,000 annually, this premium plan offers unlimited seats and supports various platforms, including Facebook, Instagram, Twitter, Pinterest, Yahoo, AdMob, YouTube, TikTok, and Unity. It includes unlimited queries, unlimited ad tracking and downloads, monitoring up to 100 Facebook pages, access to all ad features and insights, top charts, new trending content, multi-account seats, and exceptional team support.
The Positives of BigSpy
- BigSpy has several benefits, such as extensive ad coverage and detailed landing page analysis. Here’s why BigSpy makes for a viable option:
- Extensive ad coverage: BigSpy offers ad data from multiple platforms, including Facebook, Instagram, YouTube, and more, providing a comprehensive view of the advertising landscape.
- Detailed ad analytics: The platform provides in-depth insights into ad performance, audience demographics, and ad spend estimates, helping users make data-driven decisions.
- Landing page analysis: BigSpy's Landing Page Inspector allows users to study competitors' post-click strategies and optimize their landing pages accordingly.
- Real-time ad alerts: Users can set up custom alerts to stay informed about their competitors' latest ad strategies and adapt their campaigns quickly.
What Could Be Better?
- Limited ad saving and organization features: While BigSpy allows users to save ads for future reference, its current ad-saving and organization features are somewhat basic. The platform could benefit from more advanced tools to categorize and tag saved ads, making it easier for users to organize and retrieve specific ads based on campaigns, industries, or creative elements.
- Lack of AI-powered ad creation tools: Unlike some competitors, BigSpy does not offer AI-assisted tools for creating or optimizing ads. Such features could help users generate new ad concepts, enhance existing creatives, and make data-driven adjustments to improve campaign performance.
AdSpy vs BigSpy: How Do They Compare?
Related Reading
Comprehensive Bigspy vs Adspy Comparison Guide for Smarter Ad Strategies
![Bigspy vs. Adspy](https://www.notion.so/image/https:%2F%2Fmedia4.giphy.com%2Fmedia%2Fl46Cy1rHbQ92uuLXa%2Fgiphy.gif%3Fcid=7941fdc6lge91cac1m3jwzy3ko0dcvm8fj8hq3fchaswjlxu&ep=v1_gifs_search&rid=giphy.gif&ct=g?table=block&id=18ac842f-f9de-805b-96f3-ede493ff5bf8&cache=v2)
BigSpy Features
Advanced Search and Filters
- Search Options: Includes keyword category searches (e.g., Ecom, Game) and exclusion filters for unwanted keywords.
- Filters Available:
- By keywords, ad texts, and page categories (e.g., Baby and Kid Goods, Beauty, Food & Beverage).
- By marketing goals (e.g., Page Post Engagement, App Installs, Website Conversion).
- By CTA types (e.g., APPLY_NOW, CALL_NOW, BUY_NOW).
- By media types (e.g., image, video, carousel) and device type (e.g., Android, iOS, PC).
- Additional filters: Ad creation time, ad formats, industry type, country, language, and affiliate network.
AdSpy Features
Advanced Search and Filters
- Search Parameters:
- By advertiser name, ad text, or audience demographics (e.g., gender, age range, country, language).
- By eCommerce platforms like Shopify and Kenshoo.
- By engagement metrics (e.g., likes, reactions).
- Affiliate Network Support: Includes 411 Networks, AboveAllOffers, AC Nutryst, and more.
- Limitations: AdSpy supports only image and video ads and lacks carousel options like BigSpy.
Analytics and Reports
BigSpy
- Detailed insights across social media channels, including:
- Ad engagement trends (likes, comments, shares).
- Ad performance over the last 7–30 days.
- Affiliate ad data (offer IDs, networks).
- Demographic and device analysis.
- Performance charts by industry or social media channel.
AdSpy
- Reports include:
- Ad origin country and engagement (likes, comments).
- Call-to-action performance.
- Technology details (e.g., web server, hosting provider, SSL certificates).
- Landing page and ad content details.
Database Comparison
- BigSpy: Access over 1 billion ads across multiple social media platforms, including Facebook, Instagram, Twitter, Pinterest, and Yahoo.
- AdSpy: Covers 90.7 million ads in 203 countries and 88 languages, focusing on Facebook and Instagram.
Ad Ideas
BigSpy
- Provides creative ad ideas through advanced filtering by:
- Date, emojis, hashtags, and more.
- Categories like Facebook, Twitter, and Pinterest ads.
- Features: Downloadable ad creatives and search saving.
AdSpy
- Offers limited ad inspiration via search and filter tools.
- Additional ideas were shared on their Twitter page.
Affiliate Data
- BigSpy: Covers multiple networks, including ClickBank, MaxBounty, ShareASale, and more.
- AdSpy: Includes data from networks like AboveAllOffers and AC Nutryst.
Demographics Data
- BigSpy: Does not support demographic filtering (e.g., age, gender).
- AdSpy: Allows filtering by gender, age range, and country.
Featured and Tracked Ads
- BigSpy: Offers real-time tracking of trending, winning, and high-converting ads.
- AdSpy: Does not include featured or tracked ad capabilities.
User Interface
- Both tools feature intuitive layouts suitable for beginners and professionals.
Customer Support
- BigSpy: Offers live chat, email support, and a resourceful knowledge base.
- AdSpy: Provides phone and email support.
Pricing
BigSpy Plans
- Free Plan: Limited to Facebook ads and five daily queries.
- Basic Plan ($9/month): Includes Facebook and Instagram ads with 20 daily queries.
- Pro Plan ($99/month): All networks, 250 daily queries, unlimited features.
- Elite Plan ($399/month): Unlimited queries, demographic analysis, and advertiser charts.
AdSpy Plan
- $149/month for unlimited usage.
- No free plan is available.
Final Verdict
- BigSpy: Best for creative inspiration, multi-channel ad tracking, and affordability.
- AdSpy: Superior in demographic targeting and affiliate network data.
Related Reading
Sign Up For A Free Trial (No Credit Card Required) To Our Shopify Sales Tracker To Find Your Next E-commerce Opportunity Today!
![Bigspy vs. Adspy](https://www.notion.so/image/attachment:913981b5-65d0-43e1-9e60-dc548a159e0f:image.png?table=block&id=18ac842f-f9de-8058-b1f5-cc06bc8b2ef3&cache=v2)