How to Find Products to Sell and Boost Your Ecommerce Store in 2024

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Finding the right products to sell can make or break your eCommerce store. You must discover in-demand items that drive consistent sales to boost your profits. But how exactly do you discover these lucrative products? This guide will show you how to find products to sell and uncover profitable eCommerce niches. You will learn eCommerce Competitor Analysis to discover what products are selling well so you can get the inside scoop on what customers want. By the end of this guide, you'll be ready to identify lucrative products that will help your eCommerce store succeed in 2024.

One tool that can help you achieve your goals is Shophunter's Shopify sales tracker. This app lets you peek into the sales performance of Shopify stores so you can see what products are hot right now. With this data, you can decide what to sell in your store for quick wins and long-term success.

What Is Product Research?

Product research involves gathering valuable information about a product idea before it goes to market. This research is critical for eCommerce stores that want to sell the right products to their customers. Instead of spending time and money developing a product that may fail, product research helps mitigate risks by getting insights from potential users before going to market. Product research can help you pinpoint trends, identify what customers want, and discover how your product idea compares to competitor products.

Market Demand: What Do the Numbers Say?

Understanding market demand helps determine if your product has enough interest to make it worthwhile. Analyzing existing data can help you identify trends and see how quickly they grow. For example, if you want to sell home fitness equipment, you might research “home fitness” to see what comes up. You’d look for clues about what customers are buying, how many searches the term gets on Google, and if any emerging trends are attached. From there, you could get even more specific and drill down on “resistance bands” to see if a particular type is gaining popularity. Doing this kind of product research can help you understand if there’s a market for the specific item you want to sell or if you’re better off finding something else.

Customer Preferences: What Do Buyers Want?

Once you’ve established sufficient market demand for your product idea, it’s time to gain insights into specific customer preferences. This step will help you identify the features, use cases, and benefits to highlight if you decide to move forward and develop the product. Product research can help you uncover what buyers want, and it’s often not what you’d expect.

For example, you want to sell an eco-friendly reusable bag. Research might reveal that customers are most concerned with durability and aesthetics rather than how “green” the product is. With this information, you can tailor your product development and marketing to meet the specific preferences of your target audience.

Competitor Products: What’s Already For Sale?

No product exists in a vacuum. Competitors always sell something similar, even if it’s not the same. Researching existing competitor products before you sell your own can help you identify potential challenges you may face once you launch. For example, if you’re looking to sell a type of eco-friendly reusable bag, you might uncover that there are already hundreds of listings on Amazon alone. Product research can help you analyze existing products to understand what makes them successful and how to differentiate your product to carve out your market share.

8 Ways to Choose a Product to Sell Online

1. Define Your Ecommerce Goals

There are many reasons to start an online retail business. Some people set out to build a lucrative eCommerce empire, while others just want to earn some extra cash. Knowing precisely what you want to achieve can help you choose products that align with your objectives.

For example, to be the next big thing in online retail, you may need to find niche products to help make your mark and build a well-known brand. On the other hand, if you’re looking for a low-maintenance side hustle, you may want to avoid complicated products to source, market, or transport.

2. Reflect on Your Personal Experience

There’s an almost endless selection of products out there, and narrowing these down can seem overwhelming if you’re unsure where to begin. One way to hone in on the proper product range is by drawing on your interests and experiences. Think about your personal life, career, and hobbies. Is there a gap in a market you are familiar with? Have you faced pain points that a specific product could solve? Have you come across any products that could be useful or appealing to another audience? Building a business around personal experience can give you a competitive edge — you know the market and the audience, so you can decide what products to choose and how to promote them. However, a personal connection to your business can also make selling online more enjoyable, with research showing that founders of hobby-based companies often have better job satisfaction.

3. Weigh Up Niche and Mass Markets

Retailers typically take two paths: selling generic products to a mass market, defining a niche, and selling specialist goods to a smaller audience. While both options can be profitable, they also come with challenges, so it’s crucial to weigh up the pros and cons of each. Niche products usually have less competition, and you can often charge higher prices.

Finding the right niche can be tricky, and having all your eggs in one basket can expose you to market changes. On the other hand, if you decide to sell commodities to a mass market, you can benefit from economies of scale, a much larger audience, and almost anyone who can buy your products. But, you may need help to stand out and establish a unique brand that drives repeat purchases and brand loyalty.

4. Research Your Competitors

Once you know your target market, it’s time to scope out your competition. Direct competitors are brands that sell the same products as you, while indirect competitors sell different products that may be able to solve the same problem, satisfy the same need, or achieve the same goal. If there’s a lot of competition, you may need to rethink your product selection.

Competing in a crowded market is tricky unless you can establish a USP that would encourage someone to shop with you rather than a competitor. On the other hand, it’s worth digging a bit deeper if there’s no other brand selling a product like yours. Have you stumbled upon a gap in the market? Or is there simply no demand for that product among your target audience?

5. Consider the Product Life Cycle

Every online retailer needs to become familiar with the five stages of the product life cycle: development, launch, growth, maturity, and decline. Each stage has different challenges and opportunities, so it’s crucial to understand where your chosen products fall in their life cycle. While products in the first two stages will likely face less competition, you must carefully consider marketing and pricing strategies to ensure a successful launch.

The growth and maturity stages may be easier to tackle as there’s a demand for your products, and customers are familiar with what you’re selling. On the other hand, you’re likely to be entering a more saturated market. You’ll probably want to avoid declining products unless you can think of a clever way to extend the product life cycle — such as leveraging nostalgia or positioning your brand as ‘retro.’

And if you’re establishing a niche based on a particular trend, you’ll need to consider how this affects the product life cycle. While trending products can generate a lot of income in a short amount of time, they often fall into decline more quickly. So, to establish a long-term revenue stream, you may want to diversify your product range and sell a mix of trending items and goods with more longevity.

6. Figure Out Shipping and Logistics

Not all products are made equal in terms of shipping and logistics. You’ll likely pay more to ship and store items requiring special handling and care. For example, heavy goods typically use extra fuel in transit, fragile products require additional packaging, and perishable items may need to be transported and stored in refrigerated rooms and vehicles.

If you choose to import products from an overseas supplier, you'll also face extra logistical challenges, such as long waits for stock deliveries and additional paperwork and record-keeping. These aren’t necessarily reasons to steer clear of certain products, but it’s crucial to consider what's involved to make an informed decision.

7. Calculate Profit Margins

Something you can’t afford to overlook is profitability. Generally, a 10% profit margin is 'average', and 20% or above is considered ‘good.’ But remember that these benchmarks can vary significantly across industries and business types. Unfortunately, calculating profitability isn’t as simple as deducting the purchase price from the sales price. You’ll also need to account for shipping, storage, packaging, and marketing costs, which vary drastically from product to product. And if you import your stock, you’ll need to factor in customs duty and import VAT.

8. Read Reviews

Before stocking up on any products, look into customer reviews. Try to find reviews from other sellers as well as end consumers. This will give you different perspectives that can help you decide if your chosen product is a good investment or whether it might create problems further down the line.

What is ShopHunter?

ShopHunter's Shopify sales tracker offers a unique tool for ecom founders, particularly those in the Shopify ecosystem. At its core, it is a custom algorithm that estimates sales for entire stores and specific products, helping users quickly validate product potential. The platform goes beyond basic sales tracking, featuring an ad spy tool that monitors advertising activity across stores.

This combination lets users spot trending products and successful marketing strategies early on. Whether you're a dropshipper, a Shopify store owner, or someone looking to enter the e-commerce space, ShopHunter aims to streamline product research and reduce the risk of investing in low-performing items. Sign up for a free trial (no credit card required) to our Shopify sales tracker tool to find your next eCom opportunity or to level up your current eC

eCommerce store by learning from your competitors.

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How To Find Winning Products

How To Find Products To Sell in 16 Steps

1. Solve a Pain Point

Explore product ideas that address customer problems. Many profitable products aim to solve a problem (or pain point). In assessing customer demand for a product, pay attention to people's challenges with the products around them. Social media and customer review sites are great places to mine for ideas. Solving a pain point isn’t constantly inventing a new product altogether. Sometimes, you can identify a gap in your competitors’ approach to that product’s design or a pattern of poor customer service in a particular industry.

2. Spot Trends Before They Emerge

Find trending products before they take off. Recognizing an emerging trend can be a significant win for a new business owner. It allows you to establish yourself as a leader before others seize the opportunity. Usually, though, once something is recognized as a trend, it’s probably already on its way out. Anticipating trending products before they become mainstream is the goal. Here are a few ways to keep an eye on products with trend potential so you can act on the opportunity:

This can be as basic as scanning trending hashtags and following influencers in a specific genre. Most platforms have a trending tab or section. You can also use social listening tools to identify and monitor trends over time.

Google Trends

Here, you can see the popularity of trends over time. As with fashion, trends tend to cycle back around, and Google Trends may be able to help you predict the next wave.

Trade Publications

Publications in your field may have insights or predictions based on research and historical trends.

Current Events And Pop Culture

Following the media about what’s happening worldwide can lead to profitable product opportunities. Trends often emerge from famous TV shows or world events.

Technological Advances

New technology can spark customer demand for products that use it. Consider the surge of “smart” appliances and devices that come to market after every advance in AI and machine learning.

3. Appeal to Niche Interests

Find product ideas for passionate hobbyists. People are more inclined to invest money to get the desired product when they are passionate about a particular hobby or interest. This is why understanding your target market is essential. This is an easier task if you’re selling to a group you belong to.

Do you play pickleball or attend a weekly knitting circle? Chat with fellow enthusiasts to learn their preferences and pain points. Narrowing in on a niche may mean a smaller market, but it could be loyal if you nail the product-market fit. This approach can be even more successful if you find a niche underserved by the current products on the market.

4. Address an Underserved Market

Identify gaps in the market. Underserved markets aren’t limited to hobbyists with niche interests. They can also include the entire demographic of people ignored by the current brands on the market. For example, LGBTQ+ people may discover the wedding industry doesn’t always cater to their needs, more often offering products designed for hetero unions. Uncovering gaps like these can help you find a product customers want.

5. Follow a Personal Passion

Choose a niche based on your interests. Choosing a niche based on your interests is one of the most common entries into entrepreneurship. Many businesses have sprung from hobbies, including makers who scale their craft to sell handmade goods online.

Founder-market fit matters because you’ll be better equipped to stay motivated and overcome the hurdles of building a business if you’re deeply invested in what you’re selling. And you’re more likely to understand your target market when you already embody your ideal buyer persona.

6. Consider Your Professional Experience:

Leverage your past work history. Experience can go a long way to helping you succeed in a future business. Did you leave a career as a coach? Try finding a product with an amateur athlete audience. Have experience in teaching? Create a suite of courses to sell online as digital products. Your experience means you’ll understand your audience, have contacts in the industry, and can quickly gain trust due to your expertise.

7. Find Product Opportunities in Keywords

Use SEO for product research. Gaining organic traffic from search engines is a great way to grow a business. However, with plenty of competition and Google’s ever-changing algorithm, SEO can be daunting for new business owners.

However, you can use keyword research to find opportunities where the search volume is high (meaning the product is something people want) and competition is low (meaning it will be easier to rank for the term). You can try several keyword research tools and browser extensions—some are free.

Use social platforms to discover and test product ideas. While you’ve learned that social media can be a great place to spot trends and conduct keyword research, it’s also an excellent platform for testing your ideas, learning about audience behavior, and getting inspired.

Mush Studios co-founder Jacob Winter stumbled upon his business idea when his rug-making TikTok videos went viral. The interest in his creations told him there was a market for his hobby. Since he had already built an audience as a creator, he understood how to speak to and sell to them.

9. Browse Online Marketplaces

Research product ideas on sites like Amazon and Etsy. While it’s possible to sell on Amazon, Etsy, and eBay alongside your standalone Shopify store, you can also use these marketplaces strictly for research. Within each, you’ll find lists designed for shoppers that can uncover insights for product opportunities.

Here are a few links to get you started: Amazon Best Sellers Amazon Most Wished For Amazon Movers & Shakers Etsy Most Wanted Etsy Best Selling Items Etsy Most Popular Item Trending on eBay To dig a little deeper, consider using a tool like Jungle Scout, which helps you identify opportunities by examining data that includes top-selling products and popular sellers.

10. Improve an Existing Product

Find product opportunities by researching customer reviews. Customer reviews can be a goldmine for finding a product to sell. That’s because reviews uncover customer pain points with existing products. Once you’ve narrowed down to a product, category, or industry, browse reviews on existing top-selling products to see where they’re lacking.

This also applies to existing businesses. If you want to find the following product to sell under your brand, your product’s reviews will uncover customer desires. Use these as a guide to developing your next product.

11. Research Products with Higher Profit Margins

Look for items that will generate a good ROI. Products with higher margins—those with low expenses and high-profit potential—are a great place to start because the risk is much lower. When pricing your products, you must account for the cost of goods sold (COGS) to determine your retail price and profit margin.

COGS includes any cost to create, promote, store, and ship a product. Look for low-cost items that generate a high return on investment (ROI). Some products with high-profit margins include children’s items, specialty products, candles, and private-label products.

12. Meet the Demand for Sustainability

Consider eco-friendly products. Consumer trends increasingly point to a demand for brands that do good. This includes everything from sustainable business practices to eco-friendly products. Younger consumers are especially drawn to brands with values that match their own. Meet customer demand by selling a sustainable product. A few approaches to finding a product to sell in this category include researching other sustainable businesses to find popular products and designing a sustainable version of an existing product.

13. Attend Trade Shows and Fairs

Explore events to find product ideas. Understanding the current landscape and your potential competitors is an essential step in the product research process. If you already have an industry or product category in mind, seek out trade shows, markets, and other events to conduct competitive analysis and discover good product ideas. Pay attention to which booths are generating the most buzz.

14. Consider Personalization

Look for ways to customize products. One way to stand out is to offer unique, customized, and one-of-a-kind products. A print-on-demand model allows you to execute this concept for merch like t-shirts and mugs without making products or carrying inventory yourself. Pluto Pillow jumped on the sleep hygiene trend to reinvent a product in everyone’s home. Their pillows are custom-designed to each person’s specifications, including sleep position and preferences.

15. Analyze International Markets

Look for trends beyond your borders. International markets may be the key to the next big thing in your region. Trends in other countries may catch on beyond their borders. Consider the boom of Korean beauty in North America in the early 2010s. Look at areas that typically influence the culture where you live: Can you spot a trend before it catches on? You can create your products in the spirit of those popularized in other regions or become a local distributor or reseller for an existing brand.

Align your business with a cause. In addition to sustainable products, companies can demonstrate their values in other ways. Social impact brands can build loyalty with customers who share those values. If you’re selling a common item, tying it to a cause can be a great differentiator between my brand and my competition.

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8 Strategies to Validate a Product Idea

1. Make Some Sales to Validate Your Product Idea

Making a few sales is the first and best way to validate your product. Nothing is more significant than customers seeing your product’s value and exchanging money for it. Until people pay you, your business is a collection of assumptions. Knowing potential customers is essential, but you can’t build your business until people pay you. Nimi Kular, co-founder of Jaswant’s Kitchen, has experience validating product ideas for her family business that sells Indian seasonings and cooking kits.

She says, “Market evaluation, surveys, and feedback from friends and family can point you in the right direction, but money is the only thing that can validate a product.” Kular would attend small shows and sell the earliest versions of their product. “For us, that happened at the first few shows we went to, where complete strangers bought our product. That’s when we knew we were fulfilling a genuine need with a product people would pay for.”

2. Conduct Competitor Analysis for Product Validation

Research is valuable when you’re still in the ideation stage or seeking products to sell. Before investing too much time and money into your idea, you can mitigate risk and build confidence by exploring the current market. The second step is figuring out the demand for your product today so you can make a viable business. A close look at your direct competitors is an excellent way to ensure a healthy market for your products. Compare what they’re doing with what you’re planning.

Competitors confirm there’s market demand for your product. You can get a rough idea of whether this is a market you can successfully sell in by learning how long your competitors have been in business. It’s easy to think that your product won’t do well because you have big competitors. To combat these feelings, Kular recommends “not getting discouraged when you see competitors that have already grown big businesses. The fact that they exist will give you a good sense of whether your offering is unique or different from what’s currently in the market.

This can point you toward untapped opportunities or help you figure out what to focus on going forward.” Some ways to analyze your competition include signing up for their newsletters, subscribing to their blogs, following them on social media, and purchasing a product. You can also run an SEO analysis to understand how much traffic a competitor’s site gets and what keywords they rank for. You can also analyze a competitor’s audience demographics and paid search performance by using an SEO tool like Ahrefs.

3. Research Existing Demand for Your Product

Analyzing demand and search volume is another way to validate your product. Now that you know more about your competitors, look at potential customers’ interests. Google Trends is a good place to start. This tool can determine how often people search for your product.

Google Trends lets you see if you’re dealing with a trending product that’s on the upswing or a stagnant product category. Jumping into a declining market is the last thing you want. Using Google Trends to gauge interest in the keyword “oat milk.” Ahrefs is another tool you can use. With this keyword research tool, you can find keywords and phrases related to your product and see the number of searches for each.

4. Create a Survey for Feedback on Your Product Idea

Once you understand your customer base, it is imperative that they can communicate with you and provide feedback. A free survey is the easiest way to gather customer feedback on your MVP. Create an anonymous survey with a Google Form or SurveyMonkey. Include people who aren’t family or friends, as they may be less biased. Kular recommends to “be resourceful” with this tactic and “be willing to have conversations with friends or family to help you find my ideal customer.”

5. Start a Crowdfunding Campaign

A crowdfunding campaign is a helpful, proven option to see if there’s demand for your product. One of the benefits of a crowdfunding campaign is that you have a firm timeline, and it requires all of your focus and effort to reach your goal. If you are interested in running a campaign, finding the exemplary service for your launch is essential. Indiegogo and Kickstarter are well-known platforms, though many others have popped up in recent years.

Another way you can validate a product idea is through social media. Your followers know you best and will tell you what they want to see from you. Millions of people express their feelings daily on social media, talking about what they’ve bought and their experiences with it. Beauty brands like Cadence leverage their social media community for product development.

Stephanie Hon, CEO and founder of Cadence, reports to Modern Retail that their customers often reach out on social media, specifically about colors they want to see. She says, “I will say it merges with what we’re already on track making for future product lines, which is a great validation point for us. It’s fascinating to get a lot of requests and be like, Oh, just wait a few months. It’s coming. We’re always listening.”

Two key ways brands can use social media for product validation include Social listening. You can analyze what customers say on social media, gain valuable insights, and validate ideas quickly—direct feedback. You can poll followers for product ideas, run live Q&As to understand their problems and get direct user feedback on MVPs.

7. Create a Landing Page to Validate Your Product Idea

Make a microsite with your value proposition and an email subscription field to gauge interest and market demand. Initiating a relationship with potential customers by driving traffic to your website and collecting emails is a great way to determine genuine interest in your product. An easy option is to use Shopify's password-protected pre-launch page. Follow the instructions in the link to set up your pre-launch marketing page to capture email addresses. If you use Shopify Email or an app like Klaviyo, your subscribers will also be synced from your store.

8. Meet Customers In Person

A craft show or local market is another option Kular recommends with confidence. “This was so helpful for us when we started Jaswant’s Kitchen. It provided a convenient way to gather quick, first-hand feedback from potential customers,” she says. You’ll get to talk to potential customers, see their initial reactions to your product, and learn if they will spend money on it once you meet in person.

Find markets and craft shows in your area that fit your brand and product. Prepare a list of questions to ask customers, such as their color preferences and what competing products they are using. In the early stages, test different price points to see what works best for your product.

How to Find Niche Products To Sell Online

1. Define Your Niche Market

First things first. Before honing in on a product idea, you must define your target buyer. Niche markets come in all shapes and sizes. An excellent place to start is by consulting your sales team, support team, and customer data to identify your most valuable or engaged customers. Then, it will be determined if these customers share any traits, such as price sensitivity, quality standards, location, demographics, life stage, profession, values, and essential causes.

Alternatively, you can look for a new audience related to your current customer base that remains to be tapped. If you’re just starting with your business, it helps to evaluate your current passions, skills, and community, too; it’s typically easier to pick a market that you’re already familiar with, though you’ll want to make sure to look outside your immediate circle and avoid operating from assumptions. For instance, if you want to focus on sustainability, you should watch for the top-selling eco-friendly products amongst your competitors. Niche markets can be further boiled down into buyer personas, which get you thinking from your customer’s shoes.

Using wearable baby carriers as an example, your ideal buyer could look like this: A 25- to 35-year-old new mother living in an urban area where strollers are difficult to manage. She's interested in how baby-wearing helps mothers bond with their children and allows more freedom of movement. She and her partner work from home and have a household income of about $120,000. She's looking for a carrier that reflects her unique style, is comfortable, and is easy to take on and off. As you zero in on your niche market, consider the market size, the level of competition, and gaps in product offerings.

Research the social platforms that your niche market uses regularly, like Facebook Groups, Reddit, or TikTok. Search hashtags, follow influencers, join groups, and check out brand accounts to see what trending products people are talking about. Keep your eyes peeled for any problems or complaints regularly in forums. Reddit is a great place to engage in raw conversations around any topic related to your niche. For instance, search for a subreddit on the best baby products or simply baby-wearing to find relevant communities.

3. Look at Existing Online Selling Sites

Big retailer sites like Amazon, Wayfair, and Target already feature many general and niche products. Find inspiration by digging through their product categories and navigation menus. Wayfair, for example, offers various subcategories of products aimed at homeowners. Regarding its lighting category, you can filter for specific subcategories, such as outdoor lighting.

From there, you can narrow your search to find products that satisfy various needs (e.g., outdoor lanterns versus post lights versus landscape lighting). This practice helps you see product ideas and points you to potential customer segments to target within the larger market. Beyond this, take the time to research individual competitor websites. This will help you to understand how smaller store owners position their products and market them to the same (or similar) audiences.

4. Choose Your Suppliers

Just because a product idea sounds interesting doesn’t mean it's viable (or profitable). Do your due diligence by identifying potential suppliers and understanding the costs, materials, and processes of producing your items. You may naturally run into the names of suppliers and manufacturers as you research ideas. If not, you can always check dropshipping suppliers, manufacturer directories (read: how to find manufacturers), and other product-sourcing resources.

Carefully vet potential suppliers by evaluating things like delivery and lead times, payment terms, costs (including delivery fees, restocking fees, etc.), minimum order quantity (MOQ), production capacity, return policy, private label services, custom labeling and packaging options, customer service, and reputation in the industry. The answers to these questions will help you to verify that the numbers work, plus anticipate any challenges from an operational perspective.

5. Test Your Niche Product

Validate your product idea by engaging potential buyers. Consider offering pre-orders. Or, order products in small batches and test them with a select group of consumers. Focus on gathering honest feedback, and don’t be afraid to get your customers involved in selecting or further developing your products. Make sure your test group isn’t simply made up of friends or family; tap consumers who don’t have a personal connection (and therefore bias) when evaluating your product.

If you host your online store on Wix, you can use integrated email tools or review apps to collect buyer feedback. Ask about product quality, usefulness, value for price, and more. Once you put your product up for sale, pay attention to other vital data points, including conversion rates, average customer spend, and retention rate.

24 Product Research Tools to Empower Your Strategies

1. Get to Know ShopHunter

ShopHunter's Shopify sales tracker offers a unique tool for e-commerce founders, particularly those in the Shopify ecosystem. At its core, it is a custom algorithm that estimates sales for entire stores and specific products, helping users quickly validate product potential. The platform goes beyond basic sales tracking, featuring an ad spy tool that monitors advertising activity across stores.

2. Discover the Features of Helium 10

Helium 10 provides multiple tools and research options for dropshipping professionals. It includes competitor analysis tools that gauge where you rank within your market. You may also analyze keyword data and identify real search terms related to your product. Helium 10 integrates product tracking tools that gauge inventory estimates and help professionals avoid poor investments. You may search a market using various niche terms or identify multiple branding opportunities for your business using its product research suite, including branding quality analysis software.

3. Explore Exploding Topics

Exploding Topics integrates various programs and software to identify purchasing trends throughout dropshipping markets. Key features include a simple interface and quick trend identification within multiple niches. In addition, each category provides search volume and topic growth rates that may help some users identify potentially lucrative products. You may use this tool in the early planning stages for your dropshipping business or when identifying new product options.

4. Get to Know Jungle Scout

This program suite integrates a user-friendly design and focuses heavily on novice dropshippers. Users may sign up with a seven-day free trial before getting a premium membership. Its programs include a click-based interface that uses an advanced supplier database, various measuring metrics, identification software, and in-depth price-quality ratios. In addition, you may use this product on a separate app or the integrated browser extension that automatically calculates your product's success.

5. Understand ZonGuru

ZonGuru provides users with a streamlined interface and an intuitive design that may make user interactions more efficient. It integrates multiple tool types that gauge a product's popularity and success. ZonGuru focuses on solopreneurs, or one-person businesses, by integrating inexpensive membership plans, comprehensive marketing information, and automation tools that minimize the need for manual work. Features include fraud alerts, business metrics, keyword trackers, review aggregators, and email automation for dropshipping and e-commerce sites.

6. Explore SellerApp

SellerApp memberships include product trending analyses, keyword research, keyword tracking, listing SEO tools, indexing checkers, and pay-per-click (PPC) tests. In addition, users may analyze product revenue and sales potential, track competitor data, and gauge product-market intensity. Professionals can pursue different membership plans offering varying features and tools.

7. Discover KeywordInspector

KeywordInspector focuses specifically on identifying keywords during a product research process. Its features include a free keyword suggestion generator, search terms editor, reverse ASIN searches, trending keywords, and niche identification. This tool helps identify trending search keywords, focusing your research on products with high potential within your niche. Some users may also identify keywords that are decreasing in popularity and shift their dropshipping efforts away from these terms.

8. Get to Know Oberlo

Oberlo can search various products for your niche and connect your customers with multiple products. You can also integrate automatic order processing and fulfillment and minimize your hands-on work. Oberlo also lets users identify and replace product suppliers when fulfilling their orders.

9. Understand Dser

This research tool lets you search for low-cost products that can ship quickly to your destination, usually within ten days. You can then seek similar products from other suppliers or dropshippers to lower your prices. In addition, users may import products directly to their store, edit the product descriptions, and earn cash back when fulfilling orders.

10. Explore D-Nicheur

D-Nicheur focuses on identifying trending products within a specific niche. Users access a Winning Product Catalog that lists three popular products every day. Each product receives careful testing from D-Nicheur before it offers a suggestion. You may also use free search tools and web extensions when analyzing various suppliers, social media ads, and other product options within your niche.

11. Get to Know FindNiche

FindNiche collects information from sources across the internet when searching for trends. You can use this information when searching, filtering, sorting, and identifying potential product options. You may then utilize the blogging tool to identify better niches for your potential market choice.

12. Discover the Features of Viral Launch

Viral Launch provides many product research tool options for the global retail marketplace. Its interface includes photo, listing, and product launch searches throughout several international markets. These programs include in-depth artificial intelligence and market analysis that automatically highlights sales and marketing elements during each search. For example, it may identify accurate stocking information, monthly sales estimates, current prices, potential profits, and marketing details.

13. Explore ShopInspect

ShopInspect searches different virtual shops and identifies popular or trending products from various suppliers. You can use traffic analytics from multiple shops when gauging product popularity and identifying keywords and product listings. Users may also create online marketing videos based on buyer demographics and focus on social media platforms appropriate for their niche products.

14. Get to Know Sale Source

SaleSource provides marketing and product research tools for multiple online sales platforms. Features include product analysis, trend assessment, competition comparisons, and merchant identification. All online suppliers receive detailed ratings and reviews from previous customers, providing helpful information you may use when choosing a wholesaler. You may also save searches and sort information based on past successes.

15. Understand Pexda

Pexda provides product curation options across multiple platforms. Users may search detailed reports from various selling platforms, identify high-converting products, create social media advertisements, and identify potentially successful products before they become famous. You can adjust this platform and improve usability by changing various operations and program button designs.

16. Discover Dropship Spy

Dropship Spy integrates multiple product research tools when filtering keywords, researching a specific niche, identifying potential products, and engaging with suppliers. You may search various promising products, identifying those with a high chance of popularity. Dropship Spy also connects users with Smart Match, an automatic search tool that matches users with products they've purchased in the past. Other features include in-depth charts and some advertising options.

17. Explore Niche Scraper

Niche Scraper uses a software as a service (SaaS) design and provides various research options for dropshippers and e-commerce sellers. You can use this program on multiple platforms, search thousands of production options, analyze stores and suppliers, create online marketing videos, identify low-competition and high-value products, and integrate various social media marketing campaigns. Like many tools, Niche Scraper provides an all-in-one product research platform.

18. Get to Know AliShark

AliShark provides instant alerts for high-potential products and items buyers should avoid. It includes live stats that analyze multiple product features, trend predictions, and advanced filters when seeking new products. You may use this program on various platforms to complete limited advertising and marketing tasks with the tool.

19. Discover the Features of AllFactor

AllFactor provides a competitive analytics platform you may use on various commerce sites. It collects data from unique sources when creating detailed market insights and advanced analytics. Features include detailed charts and tabulations to compare buying and selling trends. You may also use real-time tracking when monitoring unique changes within your market niche.

20. Get to Know CamelCamelCamel

This program utilizes multiple tools to create a product research suite for dropshippers. You can check detailed price history charts from numerous online vendors, gauge product availability and price drops, research trending products based on popularity, integrate multiple browser extensions, and chart potential sales successes. These tools sync this data and provide a real-time environment you may use when charting your next major product purchase or market extension.

21. Explore AMZ Scout

AMZ Scout provides a free membership plan with training videos to streamline your program use. This user-friendly design includes tutorials allowing users to experiment with an app before deciding on a premium membership plan. Once you purchase a plan, you can research keywords, gauge product success, predict market potential, and utilize key metrics. Additionally, users may purchase a lifetime plan that provides these features permanently for dropshippers.

22. Understand Sell the Trend

Sell the Trend uses data from multiple online marketplaces and shops during each search. You may use this data to gauge product popularity, market reach, social media marketing, and supplier availability. Research tools may identify successful purchase options within your niche and estimate their potential purchasing options. Buyers may choose from millions of products and integrate video-making tools when crafting marketing campaigns for their products.

23. Get to Know Thieve.co

Thieve.co provides free dropship and pro membership plans with multiple pricing platforms and program options. High-cost plans include more features, including product searching, automatic result filtering, potential sales charts, curated reviews, and currently trending products. In addition, users may adjust their feed when focusing on specific niches, minimizing wasted product search and research time.

24. Discover the Features of EcomHunt

You may use Ecomhunt to identify new products within your potential niche. Its features include product identification, top-selling item listings, trend analysis programs, supplier identification, social media marketing, and competitor analysis options. You may use this tool to identify potential products, narrow your supplier list, and avoid product commitment risks. The paid version allows unlimited product searches every day, while the free option includes a two-product daily limit.

Winning Hunter

Shopify Store Revenue Checker

Shopify Store Tracker

Shopify Spy Tool

Dropshipping Spy Tool

Nichescraper

Shophunter Alternative

Zik Analytics Alternative

Minea Alternative

High Demand Products with Low Competition

High Demand Products on Amazon

What Makes a Product in Demand

How to Find Products to SEll on Shopify

Best Dropshipping Software

Ecommerce Tools and Technologies

Ecommerce Toolkit

Ecommerce Business Tools

Best Tools for Ecommerce

Ecommerce Product Research Tools

Product Research Ecommerce

Best Ecommerce Search Software

ShopHunter's sales tracker estimates both specific products and entire Shopify stores. This can help e-commerce entrepreneurs quickly gauge how well an item on a competitor's store sells or uncover the total sales for a rival store. From there, you can identify trending products to dropship or boost your store's performance by learning from established competitors with successful sales. The higher the sales estimates, the more confident you can be that the product or store has potential.

Tracking Competitor Ad Spend

It needs to be more than just knowing how much a product sells. You also need to understand how your competitors are marketing the product, and ShopHunter's sales tracker can help you get insights into their advertising strategies.

The tool features an ad spy that reveals the advertising activity across stores, including how long they've been running ads, their platforms, and the ad copy and visuals. With this information, you can spot trending products and uncover successful marketing strategies to inform your e-commerce business early on.